Usually divendend range around 1-3% yields. When a company annouces divedends it is on the basis of the book value of the share . The book value can be rs 1 while the share price is rs 15.
The dividend yield is calculated on the basis of what the market value of the share is.

In a high interest rate scenario, companies want to conserve cash,hence they reduce the dividend that they pay out. Hence if you look closely, a lot of the companies have reduced their payouts in the recent past.
However , there are companies , whose growth is always going to be slow while they generate a lot of cash, for them the best strategy is to pay out a higher dividend and keep their investors hooked on.
Look for such companies which pay a high dividend... They are good bets in such times.
Happy investing
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